SUPERGOOP

SKIN HAS FEELINGS TOO

 

Skin has feelings too, but it can't always express itself in ways we understand. That's why Supergoop is putting faces to the emotions our skin feels. If you could empathize with your skin, you'd probably take better care of it. The first step?​​

Use Supergoop sunscreen.

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To explore this, I looked for

places on the human body that

are regularly irritated and gave them a face to express themselves. 

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​Featured are OOH ads, Activations,

and temporary tattoos.

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​Role: Art Direction + Graphic Design

+ Writing + 3D Modeling

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